CUSTOMER STORY // GRUPO POSADAS
Data for Intelligent Decisions
A centralized environment provides visibility across the organization.

200
integrated hotels
Grupo Posadas can now access large volumes of data quickly, reliably, and accurately.
300
active dashboards
The ease of use of Qlik means that any department within Grupo Posadas can customize its use.
100
refined accounts
Consistent and accurate data helped Grupo Posadas organize its financial environment.
CHALLENGE
A complex environment
Manual processes caused delays in key departments of the organization, such as finance and purchasing. Grupo Posadas required an integrated system that would facilitate the visibility and control of all data generated on a daily basis.
Being in one of the most affected sectors, the Covid-19 pandemic tested the company and its ability to respond, depending entirely on the intelligent understanding of data and the management of suppliers.

APPROACH
A long-term relationship
After working together for over nine years, the relationship between Grupo Posadas and Qlik continued to evolve with tools adapted to new needs. The support of partner Data IQ was essential for completing a proof of concept to demonstrate the value of the technology within the organization and take Qlik to the next level.

RESULTS
Essential and value-generating data
The implementation of Qlik across the Grupo Posada allowed it to see opportunities and use the data to its advantage, transforming both the customer experience and the organization’s internal processes.
Qlik also gives all Grupo Posada employees full access to reliable data, giving them the confidence to make the best decisions. This then has a positive influence on how the organization manages its resources and plans for the future.

WHAT THIS MEANS FOR YOU
An efficient data-based culture
As a company that manages data all the time, Grupo Posada now has a better understanding of the behavior of each brand within its organization. This means it now has the necessary tools to be able to act in real time, taking immediate measures to correct important processes.
As a result, the company is saving thousands of hours in processes that were previously manual, and is starting to explore the capabilities of machine learning and data management centralization.


Qlik allows us to be much more dynamic and intuitive when it comes to development. We don’t require programming or any type of code, which really helps us and gives us the freedom to create new work dynamics.












