Qlik Product Innovation and Direction

Explore our latest innovations and strategic direction for the future

Our Vision: Active Intelligence

Illustration showing the steps needed to take Raw Data to Active Intelligence.

In today’s digital economy, real-time agility is essential to stay competitive. That requires delivering up-to-date information to the right users at the right times, in a way that enables them to act. But traditional, passive BI can’t meet these demands.

At Qlik, we have pioneered a new approach that creates an end-to-end analytics data pipeline delivering real-time, up-to-date information designed to trigger immediate actions when they matter most – in the business moment. This approach is delivered through the Qlik Active Intelligence Platform, the only end-to-end cloud platform for real-time data integration and analytics.

Current Strategic Priorities

Here are our key initiatives driving our product roadmap and direction for 2021:

  • World Class SaaS

    Provide solutions that enable your journey to the cloud, through easy to adopt cloud services that speed time to value and deliver innovation rapidly, delivered via a world-class SaaS platform that leverages an API first approach.

  • Analytics Data Pipeline

    Easily design and execute real-time data pipelines in an automated way, freeing data from sources and enabling users to get the data they need, breaking down barriers between data producers and consumers.

  • Insights for All

    Deliver analytics capabilities that excite new users and keep existing users coming back, with an intuitive first-time experience, best in class collaboration, and mobile and embedded capabilities that deliver insights at the point of decision.

  • Data to Action

    Drive the transformation from passive BI to Active Intelligence by leveraging real-time data, coupled with AI and machine learning to uncover insights that compel and prompt timely action.

  • Customer Success

    Provide solutions that delight and maximize the value of your investments in Qlik by listening to and acting on your feedback, enabling best-practices, driving adoption and focusing on supportability, maintainability, security and quality.

  • Share Your Ideas

    Vote for your favorite product ideas, make suggestions and see what others are sharing in our community Ideation Forum.

Customers can also contact their sales representative or partner to schedule a detailed roadmap review.

What’s New

Check out our product innovation and new capabilities.


Qlik Forts

A new hybrid cloud service that that will change the game for organizations that can't move all their data to Qlik Cloud, by securely extending Qlik Sense SaaS capabilities into your data, regardless of location – virtual private cloud, public cloud or on-prem.


Catalog Analytic Score/KPI

A new capability to help quickly understand key characteristics of every accessible data set within your catalog with visual, configurable KPIs that portray the usage, user approval and completeness of each data set.


Reporting Services

A new way to distribute report outputs from Qlik Sense apps to a variety of channels via business process automation.


Application Automation

Visually automate analytics tasks to improve efficiency, increase business productivity, and accelerate decision making.


Impact Analysis

Improve data trust by helping users easily understand the origin and uses of each dataset within their SaaS Data Catalog.


Collaborative Notes

Allow users to add narrative and context to analytics, and create discussion threads to interact with others actively around data.


Qlik Sense Mobile (for SaaS)

Fully native app for iOS and Android that provides an enhanced user experience, fully interactive online and offline analysis, and integrated push alerting to drive action at the point of decision.


Qlik Sense Self-Service Reporting

Allows users to subscribe to charts or sheets for scheduled and PDF report distribution via email. Expands insights by including a link back into the Qlik Sense app at the analytic point of report presentation.​


Qlik Cloud Data Services

Hybrid data delivery service that continuously streams on-premise and cloud data to Qlik Cloud, in readiness for data analysis and exploration.

Product Innovation Blog

Learn about what’s new across all of our products in our growing portfolio.

What’s New Demo App

Try out select feature enhancements from our most recent product release.

Do More With Qlik

Watch live demonstrations and get insider tips and tricks on the latest and greatest capabilities.

Additional Resources


Product Spotlight Webinar


Product Insight


Best of QlikWorld


BI & Data Trends 2021

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