The interesting thing is that despite all of these technological advances, changes on how people communicate and who they can communicate with, the more important part of business discovery will remain unchanged. That is the decision making part. When someone makes a discovery to support a decision, it needs to be communicated to others so the group can make the decision. There is no better way to communicate to other people than telling a story. A well told story will engage others with experiences not their own. Great stories tell truths to others and can open new perspectives. The best storytellers can gently bring others to their way of thinking without being forceful. If you are looking for pointers on how to tell great stories, I highly recommend you watch Andrew Stanton’s Ted Talk “The Clues to a Great Story.” His first commandment of great storytelling is “make people care.” This is the key to engaging people with your story.
Connectedness will dramatically increase with completely unencumbered communications. This is going to drive an increase in collaborative decision-making throughout organizations. However, fundamentally, one’s ability to tell a compelling story using the technology at hand will continue to be the key. It won’t matter if the story is a children’s story or a business related story, the people involved need to be engaged with something compelling. Whenever you are discussing your discoveries, make sure you are telling the story – you’ll need it now and into the future.