We Tested The Best Business Intelligence Tools in 2024

Data is one of your company’s most valuable assets, but it’s only useful if you can turn it into insights.

That’s where business intelligence (BI) tools come in.

These platforms help businesses make smarter, faster decisions by providing real-time access to the data that matters most. In this Qlik guide, we’ll cover five leading business intelligence platforms you can explore for your business.

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5 TOP BUSINESS INTELLIGENCE TOOLS

What Is a Business Intelligence Tool?

A business intelligence (BI) tool is software designed to collect, visualize, and analyze large volumes of data, helping organizations make informed data-driven decisions. These tools turn raw data into actionable insights through features like:

  • Interactive dashboards

  • Automated reporting

  • Data visualization

  • Advanced analytics

  • Data integration from multiple sources

  • Self-service capabilities

For example, Qlik is a leading BI platform with real-time data integration, powerful visualizations, and automated reporting. These features help users quickly identify trends and make informed decisions, keeping businesses agile and competitive.

Why Do You Need Business Intelligence Tools?

  • Improved Decision-Making Speed and Accuracy: BI tools help you make critical decisions up to 5 times faster by providing real-time access to data. This agility enables businesses to respond quickly to market changes and optimize operations.

  • Enhanced Operational Efficiency: Businesses report an average ROI of $13.01 for every dollar invested in BI. BI tools streamline processes, free up resources, and boost productivity, leading to significant cost savings.

  • Easier Access to Data: Alarmingly, less than 20% of executives feel they’ve established a “data culture” at their organizations. Access is a key challenge here — and modern BI tools can eliminate it by providing self-service access to data.

Criteria to Consider When Choosing Business Intelligence Tools

  • Scalability: The tool should grow with your business. Choose a platform that meets your current needs while handling larger datasets as your business expands.

  • User-Friendliness & Accessibility: An intuitive UI ensures easy adoption across teams. Features like natural language querying and no-code workflows should allow even non-technical users to create reports and extract insights with minimal training.

  • Data Integration Capabilities: Seamless integration with existing data sources ensures accurate and complete analysis. The goal should be to eliminate data silos wherever possible and foster a unified view of business performance.

  • Customization and Flexibility: The ability to tailor dashboards and reports is essential. A flexible tool allows different departments to view the data that’s most relevant to them.

1. Qlik

Qlik is a comprehensive business intelligence platform designed to help you unlock the full potential of your data. It transforms raw information into real-time insights through seamless data integration, intuitive visualizations, and advanced analytics.

Qlik is highly scalable, meaning it can expand with growing business needs. It also leverages machine learning (ML) and natural language processing (NLP) to make complex querying and analyses accessible to anyone — regardless of their technical ability.

Key Features

  • Data Streaming: Access up-to-the-minute data to make faster decisions based on the latest insights. Quick responses to changing metrics are crucial in fast-paced industries like finance and retail.

  • Data Quality & Governance: Maintain the accuracy and integrity of your data by ensuring compliance with industry standards.

  • Data Warehouse Automation: Automate the preparation and integration of data into a centralized warehouse. Reclaim hours of admin work that can be reinvested into analysis and action.

  • Embedded Analytics: Integrate analytics into existing apps and workflows seamlessly. Insights are available where teams need them most, ensuring faster decision-making.

  • Visualizations & Dashboards: Create highly customizable, interactive visualizations and dashboards. Tailored reports let teams drill down into the data that matters most.

  • AutoML: Automate machine learning tasks, allowing non-experts to build predictive models without requiring deep technical expertise.

Pricing

Qlik Sense® has four plans:

Starter

Bring industry leading analytics to Small Business.

$200/mo

For 10 Users, billed annually (additional individual users available for purchase)

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Includes 10 Users and 25 GB data for analysis (additional users available for purchase - no additional data capacity available for purchase). Fixed 25 GB of data for analysis.

  • AI-powered analytics

  • Connect and combine 100s of data sources with standard connectors

  • Interactive data visualizations and dashboards

  • Move data to Qlik Cloud Analytics with Qlik Talend Cloud for relational and SaaS data sources

  • Share analytics and collaborate with your team

  • 5 GB max app size

  • Qlik Community Support

Standard

Bring industry leading analytics with AI to small teams and groups.

$825/mo

For 25 GB data, billed annually (additional GB available for purchase)

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Starts with 25 GB of data for analysis.

Purchase additional capacity in 25 GB increments

  • User access for all

  • AI-powered analytics

  • Leverage unstructured data and GenAI for deeper insights

  • Automate report generation and delivery

  • No code automation builder triggers dynamic actions across systems

  • Connect and combine 100s of data sources

  • Create interactive visualizations and dashboards

  • Managed and shared spaces for governance and collaboration

  • Get 1 GB of Personal Space

  • Use augmented advanced analytics

  • Share analytics with your team

  • Move data to Qlik Cloud Analytics with Qlik Talend Cloud for relational and SaaS data sources

  • 5 GB max app size

  • 24x7 critical customer support

MOST POPULAR

Premium

Put AI and analytics to work across your organization with premium capabilities.

$2,750/mo

For 50 GB data, billed annually (additional GB available for purchase)

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Starts with 50 GB of data for analysis.

Purchase additional capacity in 25 GB packs or 250 GB packs

Everything in Standard, plus:

  • Predictive analytics powered by automated machine learning

  • Additional GenAI capacity

  • Anonymous access (public access)

  • Connect additional Qlik Talend Cloud data sources (cloud, SAP - Mainframe & legacy)

  • Seamless data extraction from SAP systems into Qlik Cloud

  • Data lineage connectors

  • 10 GB max app size

  • Guided customer success onboarding

Enterprise

Get maximum flexibility and scale for your organization with enterprise AI and analytics capabilities.

Get a Quote

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Starts at 250 GB of data for analysis.

Everything in Premium, plus:

  • Adds scale for large customer deployments

  • Greater quantities of included capabilities – Reporting, Automations, Public Access, AI Assistant, Machine Learning Models and Data Set Size

  • 15 GB Apps as standard

  • Larger Apps support, up to 40 GB, more apps and up to 50 GB per app with additional purchase

  • 3 GB of Personal Space

  • Multi-Region tenants

  • Personalized customer success plan and onboarding

Need a custom plan or to host on your own IT infrastructure?

If you want to try before you buy, we offer a few different options. You can get started instantly with a free trial or you can schedule a demo for a more guided introduction to Qlik Sense®.

Pros

  • Extensive learning resources and an active user community

  • Scalable across all business sizes

  • Real-time data streaming and multilingual support

  • Advanced analytics embedded directly into existing apps

Cons

  • Customization can require third-party add-ons

  • Premium pricing can be prohibitive for smaller businesses

2. Tableau

Tableau empowers users to turn raw data into visually engaging, interactive dashboards without needing deep technical knowledge. Its intuitive drag-and-drop interface makes data analysis accessible to users of all skill levels without needing deep technical expertise.

Key Features

  • Drag-and-Drop Interface: Simplify report creation by visualizing data without any coding knowledge. Tableau’s user-friendly interface makes it ideal for non-technical teams.

  • Real-Time Data Updates: Keep dashboards up-to-date with live data connections, ensuring that reports always reflect the latest metrics.

  • Collaboration Tools: Seamlessly share and collaborate on dashboards, fostering joint decision-making across departments.

  • Advanced Visual Analytics: Go beyond basic charts and graphs with complex multi-dimensional visualizations that reveal deeper insights.

  • Tableau Prep: Clean and shape data using Tableau Prep, an intuitive tool for preparing data before analysis.

Pros

  • Intuitive, easy-to-use interface, ideal for beginners

  • Active user community for troubleshooting and learning

  • Granular visual reporting capabilities

Cons

  • Can be slow when handling very large datasets

  • Requires an external database for optimal performance

3. Microsoft Power BI

Power BI is a business analytics solution that seamlessly integrates with the Microsoft ecosystem. It offers robust data integration with other Microsoft products like:

  • Excel

  • Azure

  • Dynamics 365

  • SharePoint

Key Features

  • AI-Powered Insights: Leverage machine learning algorithms to generate quick query responses and insights, helping users identify trends faster.

  • Natural Language Queries: Leverage machine learning algorithms to generate quick query responses and insights, helping users identify trends faster.

  • Custom Visualizations: Create tailored dashboards and reports to meet the specific analytical needs of your organization.

  • Real-Time Analytics: Process and display real-time data, ensuring reports are always accurate and up-to-date.

  • Power BI Mobile: Access dashboards and reports on the go, enabling remote teams to stay informed and collaborate seamlessly

Pros

  • Seamlessly integrates with Microsoft Office and Azure products

  • Strong security features and compliance standards for data protection

Cons

  • Limited data processing speed for larger datasets

  • It can be complex for new users unfamiliar with Microsoft's environment

4. ThoughtSpot

Thoughtspot is a search-based analytics tool that prioritizes ease of use, offering a simple way to gain insights without relying on dashboards or complex queries. It also provides data visualizations and effectively answers natural language queries.

ThoughtSpot’s strength lies in its ability to democratize data analytics, putting the power of insights directly into the hands of non-technical users. So, if you want a fast, user-friendly tool with deep analytics, Thoughtspot is a solid option.

Key Features

  • Search-Based Analytics: Ask questions in plain language and instantly receive answers, eliminating the need for complex report-building.

  • AI-Powered Analytics: Leverage ThoughtSpot’s AI to automatically uncover hidden trends and patterns without manual querying.

  • In-Memory Computing: Store data on-platform for faster querying and retrieval than traditional methods.

  • Self-Service Analytics: Explore and analyze data without IT support, saving time and resources.

  • ThoughtSpot Everywhere: Embed ThoughtSpot's powerful search-based analytics directly into their apps, providing data insights where they're needed the most.

Pros

  • Easy-to-use, search-based interface, ideal for non-technical users

  • Fast query performance through in-memory computing

Cons

  • Limited customization of visualizations compared to competitors

5. Sisense

Sisense is a powerful business intelligence tool that handles large datasets and complex queries while maintaining high performance. It uses in-chip processing technology that optimizes computing power, ensuring fast results regardless of the data volume.

Sisense’s architecture is flexible, allowing users to merge data from various sources even with minimal tech expertise. It is highly customizable and you can embed its white-labeled analytics directly into their apps or website.

Key Features

  • Elastic Data Architecture: Easily scale data workloads and integrate various data sources without compromising on performance.

  • AI-Powered Insights: Use of Sisense’s AI-driven analytics to automatically highlight trends and insights that might otherwise be missed.

  • In-Chip Technology: Leverage Sisense’s unique in-chip processing to significantly boost query speeds, handling even massive datasets efficiently.

  • Customizable Dashboards: Build personalized dashboards that provide users with the most relevant and actionable metrics for their role.

  • Sisense Fusion: Seamlessly integrate analytics into internal and customer-facing applications, delivering insights where they’re needed most.

  • Big Data Capabilities: Optimize performance with advanced data compression techniques, ensuring large datasets are processed quickly without losing accuracy

Pros

  • Handles large, complex datasets with ease

  • Strong machine learning capabilities for advanced analytics

  • White-labeling options for embedding analytics into custom applications

Cons

  • Requires significant setup time for optimal performance

  • Steeper learning curve due to advanced features

Take Control of Your Data With Qlik

While the BI landscape has several similar products, Qlik stands out as the most versatile and robust solution. With its advanced analytics, real-time data streaming, and user-friendly visualizations, the platform is perfect for businesses looking for scalability and depth.

Ready to consistently get real-time business insights and gain a competitive edge? Try Qlik today and see the difference a best-in-class analytics tool can make for your business.