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Integrate, transform, analyze, and act on data

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Build a trusted data foundation

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Take action with AI-powered insight

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Qlik blog post titled "Which AI Should I Use? A Guide for Enterprise Decision Makers" by Nick Magnuson, Head of AI at Qlik.
Executive Insights and Trends
Which AI Should I Use? A Guide for Enterprise Decision Makers
Unlock the full potential of AI by understanding the distinct powers of predictive and generative AI—empowering your organization to make smarter decisions.
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CUSTOMER STORY
Intuit Simplifies Analytics with a Company-wide Portal
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Qlik Events
Qlik Connect 2025
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A blue book cover titled "Glossary" with circular graphic design elements in shades of blue and green.
Glossary
AI Analytics

AI analytics refers to the use of machine learning to automate processes, analyze data, derive insights, and make predictions or recommendations.

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Photo of Blog Author, Marcus Tannerfalk

Marcus Tannerfalk

As Head of Analytics and AI Design, Marcus leads the team responsible for enhancing user experience in Qlik’s analytics and AI solutions. His focus includes shaping the strategic direction of AI initiatives, promoting user-centric design, and delivering impactful, scalable solutions that empower customers to unlock insights and value.

Prior to joining Qlik, Marcus founded and led his own startup, where he developed cutting-edge IoT solutions. He has consulted for several major players in the automotive and SaaS industries, specializing in value-driven transformation and product design. Marcus currently resides in Germany.