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Senior Field Marketing Manager D/A/CH

Düsseldorf, Germany

Qlik – Lead with Data

Qlik’s vision is a data-literate world, one where everyone can use data to solve their most challenging problems. Only Qlik’s end-to-end data management and analytics platform brings together all of an organization’s data from any source, enabling people at any skill level to use their curiosity to uncover new insights. Companies use Qlik to see more deeply into customer behavior, reinvent business processes, discover new revenue streams, and balance risk and reward. Qlik does business in more than 100 countries and serves over 48,000 customers around the world


The Marketing Organization

The mission of the marketing team is to create an irresistible brand that fosters a passionate fan base. We’re a team of market savvy, creative professionals dedicated to results-oriented, metrics-based outcomes that drive pipeline, sales success, and awareness. We cover a wide range of functions including field marketing, digital marketing, product marketing, global events, and much more.


How you will spend your time as our next Senior Field Marketing Manager, DACH

We are looking for a passionate Senior Field Marketing Manager for developing and executing Field Marketing plan and activities for Qlik in the DACH Region (Germany, Switzerland and Austria), based in Düsseldorf or Munich.

  • As a Senior Field Marketing Manager, you’ll imagine and create annual field marketing plans for our direct Sales, based on market dynamics and competition, with segmented marketing tactics.
  • You will also build successful local demand generation activities (campaigns, own events and third-party events) working closely with our Enterprise Sales Teams aligned to business goals.
  • An expert in Project Management - able to define requirements, scoping of project, planning activities, risk & issue management, resource allocation, measure progress, & determine corrective actions to ensure successful implementation
  • A strategic thinker - to see the bigger picture and anticipate interests of clients/prospects to create a first- class event attendance experience for the target audience
  • Results-orientated - manage and execute events that build business pipeline and new sales opportunities.
  • You’ll oversee all customer Marketing activities for the DACH region to generate References and assets, support advocacy programs and communities.

You will be successful if you have

  • Minimum of 5 years marketing experience within IT
  • Experience in the B2B tech industry and knowledge of the BI - Business Intelligence market a plus
  • Ability to multitask and work on several projects at a time
  • Event creativity and ‘thinking out of the box’
  • In-depth experience of driving demand generation activities
  • Capacity to lead and drive a plan working with sales teams
  • Knowledge of traditional technologies:, Marketo, PowerPoint, Excel
  • Experienced in managing agencies
  • Able to manage budgets & work through reductions or changes in plan


You will thrive if you have

  • A positive, self-starter attitude!
  • Strong analytical skills with focus towards details.
  • Ability to work as an integral part of a geographically dispersed team with work a flexible schedule and occasional travel as necessary.
  • Strong analytical, project management, and teamwork skills
  • Fluency in German and English

 Our way of giving back

To our communities, to the world, and to you is a core part of the culture at Qlik. We encourage our employees to participate in our numerous Corporate Responsibility Program initiatives.



The role is located in Düsseldorf or Munich. Travel is occasionally required. If you think this position is interesting, you are welcome with your complete application in English. Apply as soon as possible as we are working continuously with the applications for this assignment.


Qlik is not accepting unsolicited assistance from search firms for this employment opportunity. Please, no phone calls or emails. All resumes submitted by search firms to any employee at Qlik via-email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Qlik. No fee will be paid in the event the candidate is hired by Qlik as a result of the referral or through other means. 


Qlik is an Equal Opportunity Employer and does not discriminate on the basis of any protected category or characteristic.  We value the diversity of our workforce. If you need assistance due to disability during the application and/or recruiting process, please contact us via the Accessibility Request Form






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About Qlik

Qlik is a leader in visual analytics. Its portfolio of products meets customers' growing needs from reporting and self-service visual analysis to guided, embedded and custom analytics. Approximately 45,000 customers rely on Qlik solutions to gain meaning out of information from varied sources, exploring the hidden relationships within data that lead to insights that ignite good ideas. Headquartered in Radnor, Pennsylvania, Qlik has offices around the world with more than 1700 partners covering more than 100 countries.