Consumer Products

Analyze trends to capture market share and consumer loyalty. Build and manage an intelligent supply chain that responds to consumer demand. Optimize brand and marketing investment to drive sales, profitability and market share.

Be more agile with Qlik

Operate an increasingly complex global network

Collaborate closely with suppliers and trading partners to gain real-time visibility into business operations. Capture consumer and shopper insights to innovate brands and categories. Drive cost efficiencies and profitability across the value chain.

WHITEPAPER: USER-DRIVEN BUSINESS ANALYTICS TRANSFORM MANUFACTURING OPERATIONS

Improve efficiencies

Improve the accuracy of supply and demand forecasts by integrating internal and external data sources. Ensure better product availability and improve operational efficiency. Reduce costs and secure sourcing improvements. Enable and encourage collaboration across the value chain.

ANALYST REPORT: ANALYTICS IN RETAIL & CONSUMER INDUSTRIES: TAKING A PAGE FROM THE B2B PLAYBOOK

Build brands and categories

Segment markets, customers and competition to deliver category and brand growth. Manage product life cycles and innovation processes for optimal ROI. Empower sales and marketing to discover insights and opportunities. Exert greater discipline in marketing, promotions and pricing strategies.

WHITEPAPER: OPTIMIZING DECISION MAKING IN PRODUCT LIFECYCLE MANAGEMENT AND INNOVATION

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White paper: The connected, consumer-centric supply chain

Get a more accurate picture of demand. Analyze and predict consumer behavior, spot trends and identify opportunities.

White Paper: The Sustainable Supply Chain

Use data to support and manage your regulatory and compliance obligations. Assess sustainability. Bridge information stakeholders. Improve collaboration.

Consumer product companies everywhere find their answers with Qlik