Align strategies to address market shifts, customer sentiment and developing trends. Boost marketing ROI through better targeting and campaign performance.
Deliver greater ROI – target the right prospects and your most valuable customers. Improve customer segmentation and conversion. Specify targets for upselling and cross-selling. Measure KPIs such as customer lifetime values, activation and churn.
Integrate channels to deliver a consistent brand experience. Improve brand awareness and customer loyalty. Identify threats and opportunities. Analyse market shifts, customer sentiment and trends.
Assess campaigns from every angle. See how you can drill into the details to discover what's working best and why.
This demo app shows how a mock high-tech manufacturing company could analyse market share and market sizes for various market segments.
Marketing teams no longer need to navigate information gatekeepers for reports, dashboards and data insights. Learn more about user-driven Business Intelligence (BI).
By connecting lead generation with sales results, sentiment analysis and social media traffic, marketers today can use marketing analytics to demonstrate the impact their activities have on the business.
”Implementing Qlik has cost less than 20% of the alternative solutions. The payback period was just a few months.”
”With Qlik, we spend much less time on data gathering and processing.”
”The wealth of data we now have on our customers through Qlik has changed the way we develop and run our marketing communications.”
”Qlik has helped LUSH deliver a central point for live data analysis, contributing to savings of over £1 million in stock loss within 2 years. It’s working with us as a business in giving our people instant access to the information they want and allowing them to find that information very quickly and easily online.”